It is imperative to be very active if you want to succeed with social media marketing, as keeping the users entertained and engaged is the first order of business. Of course, so much activity can easily descend into chaos unless you introduce some planning and schedule your posts in advance. With this in mind, brands with a heavy Instagram presence could greatly benefit from adopting a visually organised content calendar to guide and coordinate their efforts.
Since it’s smart to get any free assistance you can in this uber-competitive environment, ready-made templates for content calendars are a great starting point for organising your Instagram campaign and tracking its results in real time. A lot of great content calendars can be downloaded for free from the web, allowing businesses to shorten the preparations and launch the campaign without wasting any time. Here are five notable examples that stand out for practicality, usability, and great style.
This simple and well-organised template is perfect for anyone who prefers clarity over fancy graphics. It looks and feels exactly like a normal Excel table, so it won’t take too long to get used to. The interface is designed with high contrasts and straight alignments to ensure that every change can be instantly noticed. Every element including fonts, colours, etc. can be easily customised, allowing each user to adjust the template to his unique needs.